In this episode of Dental Marketing Mastery, we talk about leads. What is a valuable lead? How do you get leads into the chair? How do you avoid missed opportunities, and more. 

Podcast Highlights:

• Leads vs. patients in the chair
• Defining a lead
• Missed appointments
• Converting leads into patients
• Why creating leads isn’t the end all be all
• Avoiding missed opportunities
• Why aren’t you following up?
• How to work your lead funnels
• Generating appointments and phone calls
• Cost per lead vs. cost per patient
• Knowing your marketing numbers
• Understanding the value of a lead

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InstructorMark DIlatushDr Frank CarterDenise CiardelloJanice JanssenLaura RussellBonnie PughLaci PhillipsSandy PardueDr. Robert HenkelSusan GunnDr Andrew RomanLaura RussellRita ZamoraLisa MergensJess MevellecJoe BajornasMary Beth BajornasVivek KinraSamad Rafe SyedWendy MartinezSal Khan

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